



Keep Pinellas Beautiful Expected to Mobilize Thousands of Local Volunteers for More than 100 Community Cleanups and Beautification Initiatives
Pinellas County, Florida (April 2023)– Keep Pinellas Beautiful (KPB), a Keep America Beautiful (KAB) affiliate, today announced that Seagram’s Escapes has invested $15,000 to support local clean up and green up initiatives during the 2023 Keep America Beautiful Great American Cleanup.
According to the EPA, over 80% of litter ends up in our waterways. The Seagram’s Escapes investment will support KPB’s efforts to lead beach cleanups, invasive plant removals, native plant, tree and shrub plantings and beach nourishment projects. The 2023 Great American Cleanup will take place at multiple locations throughout Pinellas County and run through Junes 30, 2023.
Visit https://www.kpbcares.org/upcoming-events to become involved with this multi-location initiative.
Seagram’s Escapes recognizes the importance of environmental health in coastal communities.
“Seagram’s Escapes is committed to keeping Florida beaches beautiful for people who live, work and visit the area,” said Chuck Buckingham, Seagram’s Escapes brand director. “By investing in these coastal cleanups, we look forward to positively impacting the quality of beaches and waterways for all to enjoy across the state.”
Keep Pinellas Beautiful values bringing people together to transform their public spaces into beautiful places. Through our education, engagement, and empowerment efforts, our vision is to create a culture of environmentally responsible citizens within our Pinellas County community.
“The sense of community pride and the feelings of ownership created through our initiatives are difficult to individually measure but can be noted by the results of the collective actions of our volunteers,” said KPB Executive Director. “With the support of Seagram’s Escapes, the Great American Cleanup will have a larger reach and greater impact. Seagram’s Escapes investment will go beyond the monetary donation, it will leave a legacy of stewardship and beauty in Pinellas County, FL.
About Keep Pinellas Beautiful
Keep Pinellas Beautiful (KPB), Inc., a 501c3 nonprofit organization and an affiliate of Keep America Beautiful has the mission to conserve and beautify our natural environment by means of community engagement and education. Keep Pinellas Beautiful engages volunteers to foster unity and strengthen community bonds through community improvement and beautification efforts across Pinellas County. Our goal is to develop community ownership and pride to ensure the ongoing health and beauty of our home – where we all live, work, and play. For more information on how to help clean up and green up your community visit: https://www.kpbcares.org/
About Seagram’s Escapes Seagram’s Escapes is a fun, fruit-forward, malt-based beverage brand based out of Rochester, New York. Seagram’s Escapes is currently the #4 traditional flavored malt beverage brand in the United States. Seagram’s Escapes has since expanded its line to include a high ABV option, Seagram’s Escapes Spiked and a standard ABV option, Seagram’s Escapes Cocktails. For more information, visit www.seagramsescapes.com. Stay connected with Seagram’s Escapes on Instagram, Twitter and Facebook: @SeagramsEscapes. Always enjoy responsibly.
About Keep America Beautiful
Keep America Beautiful, the nation’s leading community improvement nonprofit organization, inspires and educates people to take action every day to improve and beautify their community environment. Established in 1953, Keep America Beautiful strives to End Littering, Improve Recycling, and Beautify America’s Communities. We believe everyone has a right to live in a clean, green, and beautiful community, and shares a responsibility to contribute to that vision. The organization is driven by the work and passion of 700 Keep America Beautiful affiliates, millions of volunteers, and the collaborative support of corporate partners, social and civic service organizations, academia, municipalities, elected officials, and individuals. Join us on Facebook, Instagram, Twitter, and YouTube. Donate and take action at kab.org.



