Denice McClure
dmcclurehawk@aol.com
813-431-8033
When you form your own business team, a business coach will be a critical key player. A coach will help us put our “WHY” of what we do into words to create our vision for how we see the world when our “WHY” comes to life. It’s bigger than the product or services we sell. It’s the change we want to see when people buy our products and services. It has a clear finish line just like a goal. A goal can be measured when we cross the finish line. The finish line of our vision can be seen and is clear but can’t be measured as we aren’t really ever going to cross it. It’s an ideal. We may never want to cross the finish line because it gives our life meaning. It’s our true joy. Every ounce of effort is well worth it to see our vision become reality. Let’s look at the vision of Chick-fil-A.
“To glorify God by being a faithful steward of all that is entrusted to us. To have a positive influence on all who come in contact with Chick-fil-A.”
Their vision has nothing to do with selling the best chicken sandwich. Does it? The chicken sandwich is only a product they sell to allow them to advance toward their vision. A coach keeps a company or person moving in the right direction. Do you know what the Shiny Penny Syndrome is? Google it. A great coach will stop us from picking up every shiny penny that grabs our eye by asking us pointed questions like these: “Is this new opportunity focused on our core customer? Does it help our business deliver on our brand promise? And if we decide to pursue the opportunity, then would we have to give something up that we were currently doing to make room for the new?” These questions allow us to not let our vision get cloudy. Three years ago, I hired Wolf and Wolf Coaching. I heard them speak about their own business successes. Both had fierce, uplifting entrepreneurial spirits. Between the two of them, they had decades of experience owning successful businesses.
They had degrees in Business from universities known for cultivating great leaders in business. They had a long list of long-term customers with phone numbers for me to contact. They were celebrated, published authors. They were both strong networkers and connectors and they were both Jesus-loving people that walked the walk.
The deal-maker was that Tom and Pam Wolf were teaching clients how to have successful faith-operated businesses while living balanced lives, which means they helped me put God in the driver’s seat, not the passenger’s seat. Wolf & Wolf are an integral part of my life today. At the end of this series, you will meet Tom and Pam Wolf along with all the other people I introduce you to. Until then, if you would like to email them a question, send it to tom@tomgwolf.com or go ahead and check out their website at tomandpamwolf.com. You future young entrepreneurs in training, take a few minutes and research things. Don’t just take my words or anyone else’s as truth.
TRAIN UP is a series of stories told in an attempt to bring Proverbs 22:6 to life for young people that have an entrepreneurial spirit.
Contact Denice at dmcclurehawk@aol.com with comments.